Challenge
The product needs to balance live competition energy, audience participation, and trust so the platform feels exciting and credible at the same time.
Mobile App
Xera
Building Xera as a verified skill-based live competition platform where viewers can support the participant they believe will win.
Verified live competition platformLaunching soon
What Azen Did
Shaping the product experience, structure, and core app direction for a platform built around verified skill contests and audience-backed outcomes.
Outcome
Xera is still in development, but the product is being built with a clear identity, stronger positioning, and a launch direction that can stand out.
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